"RED Day isn’t about cleaning up a park. It is a one-day expression of what happens 24/7 in the Keller Williams culture. It is seeing a need, discovering who can meet that need and then getting it done."
Mark Ozman, associate, Indianapolis/Carmel market center.
"A busy as our lives are, it is important to turn off the phone, step away from the office and give back to the community that supports our agents and offices. We feel so fortunate to have associates that don't see this as a dollar lost in a day off from work, but much more gained in the community."
Mark Willis, CEO of Keller Williams Realty, Inc.
"Our culture is what defines us as a company and part of that means taking time to remember what is most important, our communities. I am so proud to see how our associates have adopted RED Day and are making an incredible difference across North America."
Mo Anderson, vice chairman with Keller Williams Realty, Inc.
"We had an incredible RED DAY in Stroudsburg Pa. The Pocono Market Center agents gave an inside and outside facelift to a shelter for homeless women and their kids. Hard work and oh so rewarding!"
Jane Schooley, assistant team leader, Allentown market center.
"Keller Williams Realty Southwest Michigan had a wonderful RED DAY working with Harbor Habitat for Humanity at a build site and in their local ReStore. Great experience and very fulfilling to give back to our community!"
Amy Groom, associate St. Joseph market center
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What is Red Day?

RED Day (Renew, Energize and Donate) is an initiative dedicated to celebrating Keller Williams Realty’s year-round commitment to improving our local communities. Each year, on the second Thursday in May, tens of thousands of associates from across the United States and Canada participate in a wide range of projects, devoting their time to renewing and energizing aspects of the neighborhoods in which they serve.

FAQs

Check out the Frequently Asked Questions section to learn the Who, What, Where, Why and How for RED Day.

Get Involved

You may be a homeowner. A volunteer. Or someone who is eager to help. However you choose to get involved, every little bit counts. Keller Williams Realty’s RED Day is devoted to bringing communities closer together through incredible acts of service. And those acts don’t stop with us. Join in and help better your community.

Meet Mo Anderson

Mo Anderson is the heart and truly beloved leader of Keller Williams Realty. Her personal integrity and unending drive are touchstones that have made Keller Williams Realty one of the most successful franchises in real estate history. Because of her constant commitment to that culture, RED Day is dedicated in honor of Keller Williams Realty's Vice Chairman of the Board, Mo Anderson.

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