TOP STORY: Cheap(er) Sleep
Keller Williams hotel block opens for Mega Camp and Masterminds
Mega Camp, August 25-27, and Masterminds, August 26-28 are better together! Save up to $500 when you register for both with great package specials.
Click here to take advantage of this great pricing — only available until August 4.
And now, save even more money by taking advantage of the Keller Williams hotel block (participating hotels listed below). Click here to make your reservations!
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Participating Hotels:
Stay tuned for more ... |
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lore magazine profiles Keller Williams Realty's Mark Willis
In "Strange Bedfellows - Snicking the Market," an article in the most recent issue of lore (Lives of Real Estate) magazine, Keller Williams Realty's very own CEO Mark Willis sat down with Realogy CEO Alex Perriello to discuss the state of the market and of their respective companies.
During the interview, Willis points out that, "[We have to help] our people understand the 'gift' of this shift ... Legendary real estate firms have been born more in times of crisis than in flush times. You want to be the last boat to go down with the tide and the first one back."
Click here to read the article in its entirety.
Making a difference with Power Hour
Friendly competition engages associates
Associates at the Heritage market center in San Antonio say their Power Hour is nothing short of incredible. With more than 100 agents participating in the weekly lead generating sessions, they are making the calls and improving their businesses – in just one hour!
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Click here to watch Power Hour warmups. |
With the help of ALC members who now make up an ALC Power Hour Core Group, David Jones Jr., team leader, says the market center is jump starting the month with a brand new Power Hour competition. “We are breaking up associates into five-person teams. They have to go out and make the phone calls, and then get the contacts, leads and appointments to earn points,” he says. Whichever team has the most points at the end of the week wins gas cards, as well as other giveaways.
Jones explains that the team’s warm-ups are important and says they start the morning with scripts, help each other fight call reluctance and watch videos to get energized. “We’ve never had this kind of buzz before,” he adds. The other important factor is the leadership of the ALC. “They are a key part in keeping agents motivated; they are the difference makers," says Jones.
We want to hear your Power Hour success story!
Please email your story to marketing@kw.com.
Financing Solutions with David Reed
The Best time to Lock in Your Mortgage Rate
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Visit Reed's Website |
“What do you think about rates … should I lock in now or wait to see if they fall further?” Think I’ve been asked that a time or two over the past 18 years? You better believe it. It’s a good question—one that goes through every single buyer’s head at some stage.
A quoted interest rate is no good unless you’ve confirmed, in writing, that your loan is indeed “locked,” or guaranteed for a designated period of time. You need to be proactive with your locked rate as well and don’t assume that your loan officer already locked you in. In fact, your loan officer shouldn’t lock in your rate without your specific instructions. If it was locked in and rates went down you’d be pretty mad, wouldn’t you?
While neither real estate agents nor loan officers are in the business of predicting the future, it’s still possible to make a prudent choice in the face of uncertainty. Would you rather lock in your rate and watch rates fall or not lock in your rate and see rates go up?
If you decided to lock and rates go down, you’ve secured the market rate that you were happy with. But if rates went up and you didn’t lock, you’d be paying for that mistake for the rest of the loan.
There is an even worse possible scenario: After not locking in your rate, rates shoot up and you no longer qualify for the loan. So it’s important to ask yourself: “Which way would I rather be wrong?”
If you are comfortable with the rate you’ve been quoted, talk to your real estate agent about the possible consequences of waiting to lock it in.
Written by David Reed, author of Mortgage 101 and Mortgage Confidential. |
Learn how to outskill and outsell the competition
Chris Heller hasn't let the downturn daunt his determination to sell houses or keep his team from netting $ 1 million a year.
"Thriving in any market is no secret," he claims. And now, MAPS Institute is giving you an opportunity to tap into his winning strategies, through a special Fast Track Coaching program, "An Hour With Chris Heller the Home Seller," starting on July 8.
During his coaching calls you will learn:
- Why mental preparation is as important as physical preparation
- How to develop a winner's attitude
- The six key practice skills areas
- Real life negotiating skills that work
- And more ...
Click here to register for this powerful program.
If you act quickly, you can give the course a test drive during a free MAPS coaching call, hosted today by Chris Heller. Email fasttrack@kw.com if you would like to join the call.
Thousands benefit from the Thriving in a Shifting Market tour
After taking his Thriving in a Shifting Market tour through 27 cities over eight months, Tony DiCello is finally back home.
This powerful (and free) tour, brought to you by Operation Heart to Heart 2, was a phenomenal success. Not only were Keller Williams associates able to benefit from DiCello's teachings, the tour also offered the chance to leverage the company's signature education to attract new talent.
| By the numbers: | |
| Cities | 27 |
| Guests/recruits | 1,527 |
| Non-KW Agents | 16 percent |
| Total Attendees | 9,377 |
What people are saying about the Thriving in a Shifting Market tour:
- "Tony was definitely worth the time, he gave lots of great insights. I want to thank [Gary Keller and Mo Anderson] personally for underwriting the expense and making Tony's presentation possible."
- "Tony is awesome! I now have a renewed courage."
- "Our team began using [Tony's] strategies and within 90 days we closed 19 transactions, resulting in $13.6 million in closed volume. "
You can download DiCello's seminar from Operation Heart to Heart 2.
How the Internet lets you be the expert
As more and more people are turning to the Internet for real estate information — according to NAR, 80 percent of buyers used the internet while searching for a home in 2006 — having a strong Web presence has never been more important.
Make sure that you are able to capture this fast-growing market by using An Agent's Guide to Internet Lead Capture and Conversion.
This great resource will show you how to:
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Some additional Internet/blogging resources:
- If blogging and social networking seem beyond your reach, watch this great video from Zillow's tech blog, GeekEstate Blog, which explains just what social media is and how it can work for you.
- By using the newsletter's copy me, paste me content, you can position yourself as the local expert by posting fresh content weekly.
- If you missed out on Monday's free MAPS coaching blogging Webinar, hosted by Mariana Wagner, it will be offered again in early July. Wagner is also hosting a business-changing MAPS fast track course on blogging, starting on July 24. Click here to read her blog, written especially for Keller Williams Realty associates.
Click here to register for the blogging Fast Track course now.
Add Your First Home to your eAgentC Website
New lead generation tool now available
Now you can put Your First Home: the Proven Path to Home Ownership to work in your lead generation strategy.
Step One: Click here to stock up on copies of Your First Home: the Proven Path to Home Ownership
Step Two: Add this new tool to you site
Step Three: Don't let another valuable lead pass you by!
To enable the focus box and page:
- Log into the KW Agent Website Admin Tool on the intranet
- Go to step 2.3 - Customize Page Layout And Focus Boxes
- Under the Manage Focus Boxes Tab – choose Your First Home from any of the three drop downs
- Hit Save.
To only enable the page and a left navigation item (no focus box)
- Log into the KW Agent Admin Tool on the intranet
- Go step 3.1
- Check the box next to Your First Home
- Hit Save
Market Center Leadership Corner
Get your Market Center Rockin’!
Rock your next sales meeting and get your team pumped for the America concert, a fantasic opportunity to relax with your team and network. Tickets to the KW Cares and One World celebration to kick off Mega Camp are now onsale. Get your team rocking in your next sales meeting by clicking here to download a poster (seen below) to hang in your office and here for America songs to play.
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Join us as Operation Heart to Heart 2 presents America: A celebration with KW Cares and One World |
Sunday, August 24, 2008 One World Theater Austin, Texas |
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Doors open for dinner and networking at 5 p.m. Concert at 7 p.m. |
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Concert Ticket Price: $100 -- General Admission Dinner Ticket Price: $35 |
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Complimentary shuttle service will be available – details to follow |
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The purchase price of this ticket is not a tax deductible donation |
Power hour can win you recruits, mergers and a sleep over
Power Hour is going strong and the race to the prize is getting tight.
Don't forget to submit your Power Hour numbers by going to www.kw.com, logging into the intranet, going to My Information, and clicking on the My Contests link.
Team leaders, you will compete to recruit the most cappers and mega agents between May 5, 2008 and Family Reunion 2009.
Opearting principals, you will compete to get the most contacts, appointments, and signed mergers and acquisitions between May 5, 2008 and Family Reunion 2009.
Prizes galore:
- Free registration for Mega Leadership.
- Exclusive dinner at Mary Tennant’s residence.
- One night stay at Mary Tennant’s residence for female TLs and OPs who are among the winners.
- One night stay at Mark Willis’s vacation house for male TLs and OPs who are among the winners.
The five Operating Principals with the most number of mergers and acquisitions during the first period May 5, 2008-August Masterminds shall also be awarded a trip to New Orleans for two for a weekend (two night hotel stay + airfare).
Register today for the latest free MAPS coaching calls.
Mon., June 16 11 a.m.- 12 p.m. CST |
Jack Miller | Register Now! | |
| Leadership in a Shifting Market | Weds., June 18 11 a.m. - 12 p.m. CST |
Pat Mancuso | Register Now! |
Click here to see our entire free call schedule.
Each of these sessions is a $49 value, but MAPS is offering
them to you for free!
Comments or questions for THIS WEEK@kw? We want to hear from you!
Contact us at marketing@kw.com.
