TOP STORY:Surge of support
California associates reach out to fellow associates and community
Whether it is a down market or a natural disaster, Keller Williams associates never hesitate to show their true colors when times get tough.
Last week, when the Southern Calif. region was reeling from the impact of rampant fires, market center leadership and associates were mobilizing in a spirit of support and generosity.
Led by Belinda Barone, Regional Director of the Southern Calif. region, Southern California associates joined forces to provide shelter and comfort for their colleagues and fellow community through a program they've deemed, California Cares...The Power of One.
It is estimated that more than 180 Keller Williams associates have been displaced by the fires.
This systematic outreach program offers affected associates shelter, food, clothes, cars, income replacement, moral support and more.
"During difficult times, people unify most," says Barone. "Through California Cares we can give agents a direction and purpose to keep moving forward because things are being taken care of in a unified systematic way."
Barone also said that an intricate part of the California Cares initiative will be a strong focus on moving forward. "We're kicking off a tour that will travel to our market centers. We'll focus on lead generation and moving forward in a 'smokey market,'" she said.
Tasha Manzano, team leader of the Carlsbad, Calif. market center, and displaced displaced by the fires, says that times like these remind her why she joined this company. "These are challenging times," she said. "But we are skilled people who have the capacity to rise to the occasion. The power of our vision, our values and our company will support us into our future."
KW Cares has also mobilized its relief efforts. If you need assistance, or know an associate who does, please contact kwcares@kw.com.
Keller Williams beats other national industry players to the punch
KWLS listings dominate AOL's real estate search engine
According to recent reports from AOL, and with more than 74,000 Keller Williams listings currently feeding into their real estate search engine, Keller Williams Realty is the only major player capitalizing on the search engine powerhouse.
That means, when online shoppers go to AOL to search for a home, they are bombarded with our Keller Williams listings, giving your listings yet another edge over other industry players.
Distributing your listings in the KWLS to AOL, and other search engine powerhouses including Trulia, GoogleBase, Cyberhomes, Homescape and more fits in with our overall strategy to drive quality traffic to your listings — you and your sellers benefit from the increased exposure to your properties.
Are you taking advantage of the KWLS?
Get your listings in the KWLS now. Click here to get started.
Family Reunion break-out sessions address top issues facing your business
Don't miss Family Reunion 2008! Our "Main Event" will provide the knowledge, tools and resources you need for success in 2008.
This year we will drill down on the topics most relevant to the specific challenges facing your business today. KWRI executives and company leadership will address the following topics:
- The role of the Agent in a Shifting Market
- Lead Generation in a Shifting Market
- Seller Pricing Strategies
- Seller Staging Strategies
- Creating a Sense of Urgency in Buyers
- Expense Management fir Solo Agents and Teams
- Cost-effective Leverage
- Lead Capture Conversion to Appointment
- Internet Lead Capture Conversion to Appointment
- Transaction Issues and Solutions
- Expanded Financing Options
- Foreclosures, Short Sales and REOs
Make your plans now to attend Family Reunion in Atlanta, Ga., Feb. 9-11.
When you register early you get guaranteed space availability, generally lower air fare costs, more options, discounted room rates and lower registration fees.
Nov. 15 registration fees increase to $599.
Book your hotel room(s) at the Keller Williams discounted rate — room blocks are limited. Discounted room rates end Dec. 15!
Contact the Keller Williams Housing Bureau to book your hotel room today.
Cost-cutting tip: Schedule your airline departure from a larger city to avoid higher prices. Live near a big city such as Dallas, Atlanta, Boston or Los Angeles? Consider driving to those hub airports instead of flying out of the regional airports in your hometown. You can save hundreds of dollars and avoid the hassle of having to connect (or miss) your next flight.
Download Millionaire Mondays interviews anytime at no cost!
Millionaire Mondays is a weekly series of interviews with industry professionals building their businesses “by the book”.
Every Monday, Millionaire Systems hosts free, insightful interviews with industry leaders who have used the systems and models of the The Millionaire Real Estate Agent and The Millionaire Real Estate Investor to build extremely successful businesses.
Now you can download any Millionaire Mondays interview as an MP3 for FREE!
Download anytime. Download today!
Market Center Leadership Corner
Leverage your travel dollars by attending Operation Heart to Heart 2: Team Leader Intensive Training.
This exclusive, inaugural session of our team intensive training program: Recruiting in a Shifting Market is FREE for all team leaders Nov. 8 - 9, following our Team Leader Masterminds. Scholarships for travel may be available — contact your region to request a scholarship.
Led by John Davis, Regional Director of the Great Heartland, North Texas and New Mexico Regions and KWU Master Faculty member, this high-energy class focuses on the team leader's crucial "20 percent" in today's market:
- Leveraging your ALC, staff and associates to maximize your recruiting efforts
- Adopting the mindset of a successful, confident recruiter
- Recruiting in a shifting market
Register for Team Leader Intensive Training
KWU CLOSE-OUT SALE — more tools for recruiting!
Tout company growth with Keller Williams Realty Annual Reports
Keller Williams Realty annual reports are a conduit of information about what is happening in our company.
Did you know that In 2006, as well as 2007, Keller Williams Realty continued to grow — despite drastic changes onset by a shifting market?
Understand the growth, profitability and dynamics of Keller Williams Realty and use that information to attract more talent to your team.
Ramp up your recruiting today!
10 for $10
(Regularly priced at 10 for $25)
For more information on products and services, visit www.kellerwilliamsuniversity.com.
Comments or questions for THIS WEEK @ kw ? We want to hear from you!
Contact us at marketing@kw.com.
