TOP STORY: Mega Camp 2007: Cutting-edge tools for seizing the market
Last week, more than 5,000 Keller Williams associates and guests flocked to Austin to participate in one or more power-packed tracks:
- Mega Agent Camp, which drew in 3,264 Keller Williams agents and their guests,
- Mega Tech Camp which drew in 1,957 agents, staff and market center leaders, and
- Mega Leadership Camp which drew in 1,099 market center leaders.
Their goal: business solutions, strategies for thriving in the current market and new knowledge to sharpen their competitive edge.
The recurring theme throughout the week: “skills-based agents succeed in any market.” With a strong focus on lead generation, associates drilled down on specific mindsets, strategies and tools to hurdle the current market and soar to the next level in their business.
Ensuring that market-leading strategies were supported by leading-edge tools, attendees encountered a whole new slate of solutions. Key among them:
Lead Generation 36:12:3
When the market shifts, the only thing that can keep your business on solid ground is a steady stream of leads. That’s the objective of KWU’s intensely researched course, Lead Generation 36:12:3.
By giving you a framework for closing at least 36 transactions in 12 months by spending 3 hours every workday on lead generation, Lead Generation 36:12:3, helps get you focused on what you need to succeed in today’s market – generating leads.
Weren’t able to make it to Mega Camp? Get your hands on this critical course at www.kellerwilliamsuniversity.com.
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Raising the talent bar for tough times
“Tough times separate the winners from the losers,” emphasized John Maxwell at Mega Leadership camp last week.
During a powerful presentation, the award-winning author of Failing Forward, Talent is Never Enough, Today Matters, Thinking for Change, The 21 Irrefutable Laws and Leadership and scores of other titles urged market center leaders to adopt a mindset that does not equate specific events to the lack of desirable results.
“If that were the deciding factor, nobody would ever succeed,” Maxwell said. Instead, he urged attendees to “change your response to events and the way things are until you get the outcomes you want.”
Congratulations Jill Arnold of Franklin, Tenn. — winner of the Mega Camp MAPS cruise!
And a big thank you to all who visited the MAPS booth at Mega Camp.
Remember, for more information on the best coaching program for your business, visit www.mapsinstitute.com.
Keller Williams continues to outstep the market
Keller Williams current agent count of 77,467 represents an increase of 8,463 over August of 2006. With 654 market centers, we’ve added 77 new offices since August of 2006.
This is at a time when other companies are decreasing in size. Recent National Association of REALTORS® statistics project a loss of 57,000 agents in 2007.
“Our economic model was born and bred during hard times,” emphasized Mary Tennant, president and COO. “Strong companies such as ours are mutable and can seize the opportunity to move forward when there’s a shift in the market.”
Comments or questions for THIS WEEK @ kw ? We want to hear from you!
Email us at marketing@kw.com
